Start in language
Describe the site like you would to a thoughtful designer. References and store context sharpen the direction.
ThemeFlow is a private AI workspace that turns your idea and real Shopify context into a distinct, editable storefront—not another generic template.
ThemeFlow reasons over products, brand context, layout, copy, Liquid, schema, and conversion paths together. You can inspect every change and keep refining in natural language.
themeflow.xyz / build / studio-noma
Private
Make the product story feel warmer and more editorial.
Describe the site like you would to a thoughtful designer. References and store context sharpen the direction.
Follow the plan, inspect changed files, select any section, and refine only what you mean to change.
Validate structure and Shopify schema, preview an unpublished theme, and publish only when it is ready.

ThemeFlow explores a visual system around your products and audience, then turns the chosen direction into editable sections—not a flattened mockup.
The best storefront is not generated from a moodboard alone. ThemeFlow starts with the catalog, customer promise, existing structure, and what already makes the business recognizable.
Catalog, collections, brand cues, navigation, theme structure, policies, and storefront context—normalized around the merchant.
ThemeFlow plans the work, routes each task to the right model, and builds modular Liquid, JSON, CSS, and schema.
Every version passes structural and safety checks, then lands on an unpublished theme. Publishing stays an explicit decision.
Every query is tenant-scoped. Shopify access tokens are encrypted at rest. Provider credentials are encrypted Cloudflare bindings and never enter browser code, generated themes, logs, or previews.
Enough to connect a store, understand its direction, and produce a meaningful first version. Usage stays visible before every generation.
No. Generated files are validated and written to a duplicated, unpublished theme first. Publishing requires a separate owner-confirmed action.
Yes. ThemeFlow produces Online Store 2.0 sections and schema settings designed to remain merchant-editable in Shopify's theme editor.
ThemeFlow routes planning, multimodal analysis, copy, extraction, code, and validation to different providers based on complexity, cost, and reliability, with explicit fallback paths.
Only context needed to generate and version the storefront. Tenant boundaries, retention points, export, and deletion are first-class parts of the architecture.